We don’t mind wearing clothing that’s environmentally friendly but it helps if it’s fashionable too.

Cotton Incorporated, known for its campaign, “Cotton: The Fabric of Our Lives,” has released three new ads to prove our point.

Headlines for the campaign include

• “If It’s Cotton, You’ll Know It’s Green (Even If It’s Pink)”
• “Cotton. Style That Comes Naturally”
• “Cotton. Green Before It Was Even In Style.”
  

And they all feature women in very fashionable cotton clothing that’s also very green.