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i-am-king

You’ve probably heard of  Sean John’s new fragrance, I Am King.

I won’t even bother to comment on the name.

However, Diddy’s camp is celebrating the scent’s new website, “where the male power players of the world can live — and smell — like a king.”

If you are a guy who happens to be reading this post, you might be interested in Combs’ interactive challenge to his fans.

Do you have what it takes to be a king?

On the site, Diddy posts a link, asking fans to upload their videos onto YouTube, explaining why they, themselves, are modern day kings. Diddy will select the top three submissions.

Prizes include

  • business class airfare
  • deluxe hotel accommodations and local transportation
  • a $500 shopping spree at the Sean John flagship store
  •  dinner and an evening out at a NYC nightclub

The three winners will also tour the offices of Bad Boy Entertainment and receive one limited edition I Am King Lucite box.


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