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Tag Archives: LL Cool J

Seems there’s no end in sight for celebrity fashion lines.

Now, Billboard is reporting that Rapper LL Cool J has teamed up with Sears department stores to produce a new clothing line.

The collection, which hits retail outlets in September, will be carried across 450 Sears stores, and will include apparel for juniors, kids and young men.

By partnering with the rapper, Sears hopes to expand its reach with multi-cultural shoppers, particularly African Americans. It also plans on expanding the collection to more of the retailer’s 2,400 locations by the end of the year.

According to International Business Times, the hip-hop clothing label, called LL Cool J for Sears, will include girls and boys, juniors and young men’s wear and has plans to also offer accessories. Prices range from $22 for a T-shirt to $50 for jeans.